On the occasion of the 2023 Purchasing Trophies, organized by Républik Achats, the jury awarded a “special prize” to Acxias for its Purple video series. This trophy rewarded an original and innovative initiative to promote purchases, by presenting trends and digital innovations in the field in a fun and offbeat way.
Monday June 19, at the Modagor Theater, the 16th edition of the Purchasing Trophies was held, an event organized by Republic Group. In front of more than 900 people, Acxias, the Digital Purchasing agency, was awarded the “ special jury prize » for his video series « Purple » presenting the latest trends in the world of shopping. In an offbeat and humorous way on the principle of “Back to the Future”, the meeting between a buyer from the 90s and a buyer from today will be born in thread of episodes an educational relationship around digital innovations serving buyers. "This series is not only a very good tool for promoting the digitization of the function, but it allows to put purchases in the spotlight, which still often suffer from a lack of image", a indiqué Aurélia Tremblaye, SVP & Group CPO chez Engie, membre du jury, au moment de remettre le prix. "This informative and fun experience is also a fun and original medium to give another image of the buyers' profession beyond the purchasing ecosystem", summed up Bertrand Gabriel, president-founder and director of development of Acxias, during his thanks to the 24 jurors and the thousands of voters.
A month earlier, the candidates of the 93 applications in the running had come to "pitch" their project during a Grand Oral. Regarding Purple's presentation, Alain Bensimhon, Chief Executive Officer of BPCE Achats explains “We were enthusiastic about the quality of the presentation, extremely dynamic and which, in 3 minutes, made you want to watch all the episodes”. He adds, as a juror of the Trophies “This was part of the selection criteria, so we chose to distinguish this file by awarding it a special prize”. In agreement with these remarks Aurélia Tremblaye added that the jury had found “the video very well done, the refreshing initiative”.
In this first season of four episodes, Purple first explains how, in 2023, a digital purchasing solution makes it possible to simplify and secure operations, with a reduction in costs and processing times. The following three episodes detail the advantages of such a solution for the purchasing, supply and supplier accounting teams, but also for the applicants (specifiers, end users), then discuss the calculation of the return on investment of a 'digital purchasing' project. .
Thus Purple manages to successfully combine lightness and information with an attractive and above all innovative format. This production thus reflects the image of the Acxias company: an agile and dynamic agency, in strong growth and which has become in a few years one of the leading specialists in France in the digital transformation of purchasing with cutting-edge technologies, in particular solutions SAP Ariba and innovations developed on the SAP BTP platform.