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Les outils de « Digital adoption » s’immiscent aux achats - Acxias, L'agence Digital Achats, experts et consultants SAP Ariba

ArticlesDigital adoption tools interfere with purchases

13 March 2020
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To facilitate and speed up digitalisation of purchases, new so-called tools DAP (Digital adoption platform) propose to support users in taking control of their applications, in addition to or in place of their applications training and traditional learning methods (tutorials, face-to-face courses, e-learning, webinars, etc.), tedious and time-consuming to set up.

If the first tools of this nature appeared almost 20 years ago, in the context of the democratization of ERPs or the deployment of sectoral applications (banking, telephony, etc.), it was only in the early 2010s that the offer was structured. Proposed as simulators, sometimes referred to as "GPS applications", the first versions were quite heavy and far from offering the range of features available in today's platforms. The advent of cloud and advanced programming techniques has facilitated the development of a new generation of tools that are both more powerful and easier to implement and use. Growing business interest has done the rest.

In its recent research note on the subject, Gartner, whose scope of study has recently incorporated a category "Digital adoption solutions" (DAS) to track this market, mentions 11 publishers: Appcues, AppLearn, InsideBoard, letzNav, Merlin Guides, SAP, Toonimo, Tour My App, UserIQ, Whatfix, WalkMe.

To this list are added several French players such as Knowmore, with its platform K-Now, Shortways or the start-up Lemon Learning.

In The buying business, more and more application solutions are integrating this problem, directly, through partnerships, or through specialized providers (advice, integrators, etc.). Beyond possible ergonomic gaps, "a digital procurement suite can indeed be difficult to grasp, especially by casual users, because of its breadth and functional depth and the significant changes in practices that generally accompany these projects," says Bertrand Gabriel, president of Acxias, which selects and implements DAP solutions on behalf of its clients to reduce training efforts and accelerate deployments.

Full article from The Digital Purchase Watch:
"Digital adoption tools accelerate the deployment of solutions"

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